Digital Marketing
Our approach for digital marketing is driven by customization, optimization, evolution and the single-minded pursuit of business objectives, placing the user at the core to deliver successful strategy, design and marketing activity.
- Search Engine Marketing
- Social Media Engagement and Marketing
- Influencer Engagement & Marketing
- Online Reputation Management
- News Marketing
- 2-way Communication
Lead Generation
An ever expanding and robust funnel with a constant and consistent flow of quality of sales leads is the lifeblood of any business. At Digital Storytellers, we provide Inbound Marketing and Sales Lead Generation services for a wide array of businesses so that your business keeps on thriving and growing at the pace you have always dreamt of
- Customer Profiling – We’ll help identify the ideal customer profile and create more instances of conversations, enquiries, meetings, briefs and conversion
- Strategizing – We strategize, plan and actionize creative marketing campaigns to educate, engage and drive action
- Measurement – Scientific, accurate and predictive, constantly measuring against KPIs and course correction wherever required so that we are constantly moving in the right direction
- Filtering – Differentiate between hot prospects and luke-warm leads to save your sales team valuable time that could be better spent on those ready to buy now
Content Solutions
Creating content for today’s age of multi-screen, multi-platform, multi-audiences used to multi-formats. A content which drives engagement, credibility, and eventually preference. We…
- Mine those stories which have potential to connect with the audience
- Give them journalistic treatment, create news out of stories
- Storyboarding & screenplay the stories
- Giving them various forms and shapes
- Video and digital films
- White papers & case studies
- Infographics
- Graphic illustration books
- Articles & blogs
- Social media content
- Interactive content – games, apps etc.
- Online marketing creatives and collaterals
Social Media Management & Marketing
We create real engagement, positive brand perception, a deep bond between brand and consumer and measurable success for your brand, enhancing your online presence profitably. The services include:
- Strategic planning
- Page set-up and design
- Audience acceleration strategies
- Full community management
- Content generation including video and image creation
- Variety of levels of monitoring and moderation
- Highly targeted audience building
- Project management
- Regular and complex reporting on all KPIs.
Search Engine Optimization
Rightly customized Search Engine Optimization can take your website performance to the next level of success. Digital Storytellers is an agency full of creative brains. The SEO services we offer to our clients will be customized for you, customized to your business requirements and customized to what can fit best in Google algorithms.
On-page SEO
- SEO analysis for the website.
- Review the errors and broken links and make them fix.
- Write Meta title, description and keywords and embedded on the site.
- Keywords research and embedded at the appropriate places into the site
- H1 heading, Site map, Anchor text, Images optimization, Html-sitemap, Xml-sitemap, Robots.txt file, Url list.txt file, Ror.xml file
- Google Analytics
Off-page SEO
- Directory Submission, Social Book Marking, Blog Submission, RSS Submission
- Article submission, Press Release Submission, Classified Submission, Forum Submission
- Blog posting
- Image Sharing, Audio Sharing
- Link Building
Search Engine Marketing
Correct and rightly optimized Search Engine Marketing (SEM) services can launch your business to the next orbit. Our search engine marketing solutions can better your brand, product or services’ digital visibility by improving search engine rankings, establishing credibility & authority in your industry, and improving brand salience.
- Creating & Managing Multiple Campaigns on Google AdWords.
- Perform Keyword Analysis, Search Query Analysis and Quality Score Analysis.
- Improving Quality Score of the Campaigns by increasing relevancy of the keywords within an ad group & with the corresponding ads & web pages.
- Maintaining Avg. Position of the Ads vis-à-vis competitors
- Controlling Avg. CPC (Cost/Click) of the Campaigns by improving Quality Score of the Campaigns.
- Targeting the right customers by optimum Geographic & Demographic targeting.
- Improving CTR (Click through Rate) of the Campaigns
- Generating Sales Volume Calls for the Client
- Manage budgets to ensure proper allocation in accordance with goals
- Implement ad copy tests to produce optimal click-through and conversion rates
Influencers Engagement
We work with partners to curate and co-create content. This is the bedrock of how we deliver awareness and business goals with credibility and conviction We have partners who cater to different genres and interests – lifestyle, tech, travel, food, family, socially relevant, regional languages – all geared up to deliver your message. We can activate
- Search engine marketing
- Social media engagement and marketing
- Influencer engagement & marketing
- Online reputation management
- News marketing
- 2-way communication
Online Reputation Management
Our strategy works to counter, weaken or eliminate negative material online and generate and promote the positive via credible 3rd party influencer and user networks. We deliver
- Online Reputation Audit
- Online Reputation Strategy
- Monitoring Online Reputation and response – active social media listening
- Social CRM
- Manging Content in Google
- Repairing Your Company Reputation
- Integrated Content, PR and Social Media
News Remarketing
Brands are facing challenges with conventional marketing – marketing fatigue, overcrowded space etc. – News marketing provides a way out
- Hard earned news is made to work for your business for much longer – Awareness & lead generation
- The impact is measurable to the last penny
- The reach can be defined and moulded to the need
- Awareness, recall and traction is long lasting and much deeper
We deliver
- News
- Content curation
- Digital marketing suit
Two Way Communication
At Digital Storytellers we understand the problem statements through a thorough process of research of your brand and your competitors. Our dedicated team ensures the scrutiny of the market environment and with our up to date database will ensure the brand to reach the right consumer.
- WhatsApp Marketing
- SMS Marketing
- Push Notifications
- Voice Messages